:root{--charcoal:#1c1b18;--cream:#f3eee4;--paper:#e7dfd1;--brown:#6b4a35;--brass:#a77a3e;--muted:#81786c;--line:rgba(46,40,34,.18)}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--cream);color:var(--charcoal);font-family:Arial,Helvetica,sans-serif}a{color:inherit;text-decoration:none}
.site-header{position:absolute;inset:0 0 auto;z-index:10;height:96px;display:flex;align-items:center;gap:44px;padding:0 6vw;color:#fff;border-bottom:1px solid rgba(255,255,255,.26)}
.wordmark{display:flex;width:212px;height:68px;align-items:center}.wordmark img{display:block;width:100%;height:auto;max-height:66px;object-fit:contain}
nav{display:flex;gap:30px;margin-left:auto;font-family:Georgia,serif;font-size:14px}nav a{padding:15px 0}nav a:hover{color:#e3c697}
.button{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 27px;background:var(--brown);color:#fff;border:1px solid var(--brown);font-size:11px;font-weight:700;letter-spacing:.13em;text-transform:uppercase;transition:.2s ease}.button:hover{background:#4f3425;border-color:#4f3425;transform:translateY(-1px)}.button-small{min-height:43px;background:#f0e8da;color:#2a251f;border-color:#f0e8da}
.hero{min-height:720px;height:88vh;position:relative;display:flex;align-items:center;overflow:hidden}.hero-photo{position:absolute;inset:0;background:url('goose-creek-shop.jpg') 72% 53%/cover no-repeat}.hero-shade{position:absolute;inset:0;background:linear-gradient(90deg,rgba(21,18,15,.82) 0%,rgba(21,18,15,.57) 44%,rgba(21,18,15,.12) 76%),linear-gradient(0deg,rgba(18,15,12,.45),transparent 48%)}
.hero-copy{position:relative;z-index:2;width:min(720px,80vw);margin:60px 0 0 9vw}.eyebrow,.section-tag{color:var(--brass);font-size:10px;font-weight:700;letter-spacing:.24em;text-transform:uppercase}.hero .eyebrow{color:#e3c697}
.hero h1{max-width:740px;margin:20px 0 24px;color:#fff;font-family:Georgia,'Times New Roman',serif;font-size:clamp(62px,8vw,118px);font-weight:400;line-height:.91;letter-spacing:-.04em}.hero h1 em{color:#e5c38e;font-style:italic}.hero-lede{max-width:540px;margin:0;color:#eee8df;font-family:Georgia,serif;font-size:19px;line-height:1.65}.hero-actions{display:flex;align-items:center;gap:28px;margin-top:35px}.text-link{padding:13px 0;border-bottom:1px solid currentColor;font-family:Georgia,serif;font-size:14px}.hero .text-link{color:#fff}.hero-stamp{position:absolute;z-index:3;right:5vw;bottom:45px;display:flex;gap:12px;color:#eee5d8;font-size:10px;letter-spacing:.16em}.hero-stamp b{color:#d6b37d}
.location-strip{position:relative;z-index:4;margin:-38px 5vw 0;padding:34px 46px 18px;background:#f7f2e9;border-top:3px solid var(--brown);box-shadow:0 20px 60px rgba(48,38,28,.13)}.section-tag{margin:0 0 12px}.location-strip article{display:grid;grid-template-columns:42px 1fr auto;align-items:center;gap:20px;padding:23px 0;border-top:1px solid var(--line)}.location-number{color:#9f9588;font-family:Georgia,serif;font-size:12px}.location-strip h2{margin:0 0 6px;font-family:Georgia,serif;font-size:29px;font-weight:400}.location-strip p{margin:0;color:#736b61;font-size:13px}.location-strip article>a{color:var(--brown);font-family:Georgia,serif;font-size:14px}.location-strip article>a span{padding-left:7px}
.location-strip .shop-hours{margin-top:8px;color:#574f46;font-size:11px;line-height:1.55}.shop-hours strong{color:#332d27;font-weight:700}
.address-link{border-bottom:1px solid transparent;transition:border-color .2s ease,color .2s ease}.address-link span{font-size:11px}.address-link:hover{color:var(--brown);border-color:var(--brown)}
.services{padding:125px 8vw 110px;background:var(--cream)}.section-heading{display:grid;grid-template-columns:1.35fr .75fr;align-items:end;gap:50px;margin-bottom:48px}.section-heading .eyebrow{grid-column:1/-1;margin:0}.section-heading h2,.story h2,.journal h2,.final-cta h2{margin:0;font-family:Georgia,'Times New Roman',serif;font-size:clamp(52px,6vw,88px);font-weight:400;line-height:1;letter-spacing:-.035em}.section-heading h2 span,.final-cta h2 span{color:var(--brown);font-style:italic}.section-heading>p:last-child{max-width:390px;margin:0 0 5px;color:#6d665d;font-family:Georgia,serif;font-size:18px;line-height:1.65}
.service-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}.service-grid article{position:relative;min-height:455px;padding:30px 30px 28px;background:#ebe3d6;border:1px solid rgba(91,69,51,.18);box-shadow:0 12px 30px rgba(55,42,31,.04);transition:transform .25s ease,background .25s ease,box-shadow .25s ease}.service-grid article:before{content:"";position:absolute;inset:0 0 auto;height:3px;background:var(--brown);transform:scaleX(.35);transform-origin:left;transition:transform .25s ease}.service-grid article:hover{background:#f1eadf;box-shadow:0 18px 36px rgba(55,42,31,.1);transform:translateY(-4px)}.service-grid article:hover:before{transform:scaleX(1)}.service-top{display:flex;align-items:center;justify-content:space-between}.service-top span{color:#8f8375;font-family:Georgia,serif;font-size:12px}.service-top small{color:var(--brown);font-size:9px;font-weight:700;letter-spacing:.16em;text-transform:uppercase}.service-grid h3{margin:52px 0 16px;font-family:Georgia,serif;font-size:clamp(32px,3vw,43px);font-weight:400;line-height:1}.service-grid p{min-height:76px;margin:0;color:#61594f;font-size:14px;line-height:1.7}.service-grid ul{margin:20px 0 0;padding:18px 0 0;list-style:none;border-top:1px solid rgba(91,69,51,.14)}.service-grid li{position:relative;margin:9px 0;padding-left:17px;color:#51493f;font-family:Georgia,serif;font-size:13px;line-height:1.45}.service-grid li:before{content:"—";position:absolute;left:0;color:var(--brass)}.service-grid strong{display:block;margin-top:22px;color:var(--brown);font-size:9px;letter-spacing:.15em;text-transform:uppercase}.service-footer{display:flex;align-items:center;justify-content:space-between;gap:35px;margin-top:30px}.service-footer p{max-width:620px;margin:0;color:#756c61;font-size:12px;line-height:1.65}.services-link{flex:0 0 auto;color:var(--brown)}
.story{display:grid;grid-template-columns:1.05fr .95fr;min-height:720px;background:#d9cdbd}.story-photo{min-height:650px;background:url('summerville-shop.jpg') center/cover no-repeat}.story-copy{display:flex;flex-direction:column;justify-content:center;padding:80px 8vw}.story h2{margin:18px 0 32px;font-size:clamp(50px,5.6vw,82px)}.story-copy .lead{color:#312a24;font-family:Georgia,serif;font-size:21px;line-height:1.55}.story-copy>p:not(.eyebrow):not(.lead){color:#655b51;line-height:1.8}.story .text-link{align-self:flex-start;margin-top:20px;color:var(--brown)}
.proof{padding:115px max(8vw,30px);text-align:center;background:#2a2520;color:#fff}.proof .eyebrow{color:#d7b77f}.proof blockquote{max-width:950px;margin:24px auto;color:#f3ece1;font-family:Georgia,serif;font-size:clamp(32px,4vw,58px);font-style:italic;line-height:1.25}.stars{margin:27px 0 8px;color:#d5af73;letter-spacing:.3em}.reviewer{color:#aaa095;font-size:10px;letter-spacing:.16em;text-transform:uppercase}
.journal{display:grid;grid-template-columns:.72fr 1.28fr;gap:7vw;padding:130px 8vw;align-items:center;background:#f6f1e8}.journal-copy h2{margin:18px 0 24px;font-size:clamp(50px,5.8vw,86px)}.journal-copy>p:not(.eyebrow){color:#6f675d;font-family:Georgia,serif;font-size:17px;line-height:1.7}.journal-copy .text-link{display:table;margin-top:27px;color:var(--brown)}.feature-story{position:relative;display:block;min-height:540px;overflow:hidden}.feature-story img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:.45s ease}.feature-story:hover img{transform:scale(1.025)}.feature-story:after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(22,18,15,.82),transparent 64%)}.feature-story div{position:absolute;z-index:2;inset:auto 38px 35px}.feature-story small,.feature-story span{color:#e4c28d;font-size:10px;letter-spacing:.15em;text-transform:uppercase}.feature-story h3{max-width:600px;margin:10px 0 18px;color:#fff;font-family:Georgia,serif;font-size:clamp(34px,4vw,58px);font-weight:400;line-height:1.03}
.final-cta{padding:120px 20px 135px;text-align:center;background:#dfd3c2}.final-cta h2{margin:20px 0 36px;font-size:clamp(62px,8vw,112px)}
footer{display:grid;grid-template-columns:1.5fr repeat(3,1fr);gap:48px;padding:70px 6vw 32px;background:#1e1b18;color:#eee6db;border-top:1px solid #5a4938}.footer-brand span{display:block;font-family:Georgia,serif;font-size:38px;line-height:1}.footer-brand small{font-size:9px;letter-spacing:.28em}.footer-brand p,footer p{color:#a9a095;font-size:13px;line-height:1.8}footer h3{margin:0 0 16px;color:#eee6db;font-family:Georgia,serif;font-size:15px;font-weight:400}.copyright{grid-column:1/-1;margin:28px 0 0;padding-top:24px;border-top:1px solid rgba(255,255,255,.12);font-size:9px!important;letter-spacing:.12em;text-transform:uppercase}
@media(max-width:800px){.site-header{height:80px;padding:0 20px}.wordmark{width:135px}.wordmark span{font-size:23px}nav{display:none}.button-small{margin-left:auto;min-height:39px;padding:0 14px;font-size:9px}.hero{min-height:700px;height:88vh;align-items:flex-end;padding-bottom:94px}.hero-photo{background-position:60% center}.hero-shade{background:linear-gradient(0deg,rgba(20,17,14,.93) 5%,rgba(20,17,14,.58) 58%,rgba(20,17,14,.2))}.hero-copy{width:auto;margin:0 22px}.hero h1{font-size:clamp(56px,18vw,82px)}.hero-lede{font-size:16px}.hero-actions{align-items:flex-start;flex-direction:column;gap:10px}.hero-stamp{display:none}.location-strip{margin:-38px 14px 0;padding:27px 22px 12px}.location-strip article{grid-template-columns:30px 1fr;gap:10px}.location-strip article>a{grid-column:2;margin-top:4px}.location-strip h2{font-size:25px}.services{padding:90px 22px 75px}.section-heading{display:block}.section-heading h2{margin:15px 0 20px}.section-heading>p:last-child{margin-bottom:34px}.service-grid{grid-template-columns:1fr;gap:12px}.service-grid article{min-height:360px;padding:27px 25px}.service-grid h3{margin-top:38px}.service-grid p{min-height:auto}.service-footer{display:block}.service-footer p{margin-bottom:20px}.services-link{display:table}.story{grid-template-columns:1fr}.story-photo{min-height:500px}.story-copy{padding:65px 24px}.proof{padding:85px 24px}.journal{grid-template-columns:1fr;padding:90px 22px}.feature-story{min-height:440px}.final-cta{padding:95px 20px}footer{grid-template-columns:1fr 1fr;padding:55px 24px 28px}.footer-brand,.copyright{grid-column:1/-1}}

/* Restrained Western slab-serif display typography */
.wordmark span,.hero h1,.location-strip h2,.section-heading h2,.story h2,.journal h2,.final-cta h2,.service-grid h3,.feature-story h3,.footer-brand span{
  font-family:Rockwell,"Roboto Slab","Courier New",serif;
  font-weight:800;
}
.hero h1 em,.section-heading h2 span,.final-cta h2 span{font-style:normal}

/* More restrained hero scale keeps the barber and shop visible */
.hero-copy{width:min(650px,72vw);margin-left:7vw}
.hero h1{max-width:620px;font-size:clamp(48px,6vw,86px);line-height:.96;letter-spacing:-.035em}
@media(max-width:800px){
  .hero-copy{width:auto;margin-left:22px;margin-right:22px}
  .hero h1{max-width:560px;font-size:clamp(46px,14vw,66px);line-height:.98}
  .hero-photo{background-position:68% center}
  .wordmark{width:150px;height:58px}
  .wordmark img{max-height:56px}
}